ATLANTA, July 2, 2004 – Spectrum Productions announced today the further expansion of its video equipment inventory through the purchase of new Sony DXC-D50WS cameras, CCU-D50 camera control units and RCP-D50 remote control units.  The purchases will extend its event production and industry cross rental offerings of the company.  The new cameras and control units represent the new standard in live corporate event production.
 

The DXC-D50/D50WS is the next-generation in the DXC-series of cameras, designed for even greater picture quality and operational convenience.  The DXC-D50WS is the 16:9/4:3-switchable model and features the new high-performance Power HAD™ EX CCD sensor and precise 12-bit A/D conversion built into a highly sophisticated LSI.  The result is superior picture quality, high sensitivity, plus low noise and smear characteristics over previous models.  A variety of automatic functions, including Auto-Tracing white balance (ATW), have also been included, allowing easy and convenient operation in any shooting scenario.

“These cameras (Sony DXC-D50WS) are really the new state-of-the-art.  The picture quality when transferred to I-mag screens is amazing. For corporate production and (direct) digital capture, these cameras are the best,” according to Brian Hogger, Spectrum Productions’ Director of Development.  With a host of sophisticated features, the DXC-D50/D50WS provides an ideal solution for corporate, live event or studio operations.

While the Sony DXC-D50/D50WS cameras are available as stand alone rentals from Spectrum Productions, custom engineered packaging containing a full camera kit in one road case is readily available.  The ultra sturdy road cases are designed according to Spectrum Productions specifications and provide stable, secure and unlabeled transport of a fully turnkey camera operator’s station.  The kits consist of the D50 camera, a CCU-D50, an RCP-D50, Vinton 100 sticks, spreader and head and studio kit (arms, zoom/focus controls, camera mounting plate and color viewfinder). 

Spectrum Productions believes the new D50 cameras, CCU’s and RSP’s will add greater depth to its corporate event production service offerings not only in video, but will also bolster its current full service creative production capabilities.